Website:
https://expressreaders.org
Role:
UI & UX Design, WordPress, E-commerce, Lead Generation, Content Creation
Introduction:
In this case study, we will explore the process of designing and developing a website for ExpressReaders, an educational website designed to help students improve their reading skills. The goal of the project was to create a website that offered engaging content and an intuitive user experience to help students learn and improve their reading abilities.
Client Background:
ExpressReaders is a US-based company that offers online reading programs for students of all ages. Their mission is to provide students with a fun and engaging way to learn to read and improve their reading skills. They needed a new website that would offer a modern and engaging user experience to attract and retain students.
Challenge:
The client’s previous website was outdated and lacked engaging content that would attract and retain students. The website also had a complex user interface, which made it difficult for students to navigate and use the learning materials. ExpressReaders needed a new website that would be visually appealing, easy to navigate, and offer engaging content to help students learn.
Solution:
ExpressReaders partnered with Codieshub to create a new website that would meet their business needs. The agency followed a comprehensive process that included consultation, design, development, and testing.
The design team created a modern and visually appealing design that was tailored to the needs of the target audience. The website was developed using a custom content management system (CMS), which allowed the client to manage and update the website easily. The development team also implemented advanced functionality, including gamification elements, to make the learning experience more engaging for students.
The website’s user interface was simplified and made intuitive to help students navigate and find the learning materials easily. The learning materials were designed to be interactive and engaging, with a range of multimedia content including videos, animations, and interactive quizzes.
Results:
The new ExpressReaders website has been a success, with increased traffic and engagement from users. The website has seen a 60% increase in website visitors, with a 45% increase in user engagement. The gamification elements implemented on the website have been particularly successful, with students spending more time on the website and achieving better learning outcomes.
Conclusion:
The ExpressReaders website designed and developed by Codieshub has been a success, providing a user-friendly platform for students to learn and improve their reading skills. The modern design, engaging content, and intuitive user interface have all contributed to the success of the website. The website has seen a significant increase in traffic and user engagement, which has helped to grow the brand’s business and improve learning outcomes for students.
Technologies:
WordPress, CMS, Airtable, API, Custom PHP, Plugin Developer, MailChimp, Meta
